Social Media for Business Certificate - Asynchronous Online

Melissa Baker is a creative marketing specialist with a focus in social media strategies and special events. She is passionate about helping small business owners build their brand and customer loyalty. Melissa also works as a recreation professional and builds annual marketing campaigns to attract locals and tourist alike to participant in summer camps that generate over a million dollars in revenue each year. 

Travette A. Webster serves as LERN’s Director of Communications and comes with an abundance of experience successfully promoting continuing education and lifelong learning programs through various social mediums.  For over 15 years, she has worked with individuals and organizations to create and publish content on various social media platforms, including Facebook, Instagram, LinkedIn, Twitter, YouTube, Snapchat, Tik Tok, and many others. Through robust social media engagement, Travette has helped companies to identify and grow market segments, build brand awareness, and increase customer conversion. She holds a Master of Business Administration from Prairie View A&M University, with an additional focus on Organizational Design and Behavior.